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BizHelp24 Edition
No. 52
 November 2001

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November 2001 - Small Business News

 

1. HOW TO PLAN YOUR STATIONARY PRINTING

One of the most exciting moments of starting a business is the prospect of having your name, and your business name, up in lights: in this case, on your stationery. However, almost everyone gets it wrong first time and what should have been a good (and low cost) investment quickly becomes frustrating and costly.

As with most new situations that we encounter, our knowledge is gained on a steep learning curve which we modify as we go along. The problem with printed stationary is that modifying existing details on stationary means scraping (and I do mean totally scraping) all of our existing stationery: if you make do with sub-quality and non-effective stationery you risk the survival of your enterprise at the very moment you can least afford to.

The majority of small businesses will change some significant information within the first year: with the first few months also being a significant period for change. It is not uncommon for new businesses to move away from their intended type of business to one that was originally on the fringe of your business plan, which causes no small degree of potential business loss if you still use the original stationery. If you plan to work from home initially, being able to use your stationery immediately is one less headache.

A printing dilemma for those of you who are first timers would be 'some' of the following:

Letterhead, think about: Trading address; contact details and using 'Our ref.' etc; sales or other messages

Why?


Letterheads come in high numbers from the printer and most businesses will struggle to use a box full in six months (unless you are mail-shooting). With the inevitable change of detail in your business the letterheads will be scrap paper. It is better to use the print shop to print your business name and logo on quality paper and use a laser printer (under £200 now) to print your current address and contact details. Things like 'Our Ref.' are almost impossible to line up on the printer for us mere mortals, and are simple to add when typing. You may decide to become VAT registered, for another example, and this is easily done if you use a laser printer for quality. As to printing messages on your letterhead, if you also use your letterhead for invoicing and chasing late payment, such messages will deplete the effect of these letters.

Brochures and Leaflets, think about: Having your trading address; listing a 'complete' table of all of your services.

Why?

 

You should not limit your earning potential or ability to utilize an opportunity in a business area that is not at the centre of your business. Brochures last forever and it would be highly unlikely that the contact details would remain the same - get a rubber stamp made up professionally (cost is about £10) and stamp brochures when they are used - so that you change the stamp and not the brochure.

Business Cards, think about: Having your name and your position in the company printed on the card.

Why?

 

If there is not a name on the card you can be anyone you want to be; with any position in the company; and - if you leave off the type of business you are - you can be any type of business within your industry area. Writing, or stamping, your personal details on the back of a card is acceptable in the majority of industries: but not if you are, say, a printer (a well made point, I think!).

Compliment Slip, think about: When will you really need one; do you want the standard 'With Compliments' in big letters.

A compliment slip is very rarely used for it's perceived role. More often it is a label when attached to another piece of paper that does not have your business name on it, or as we do often, as a brief hand written note to give or post to someone. A compromise could be to have a smaller 'With Compliments' in one of the corners and leave the bulk of the space for information that you add as and when.

Ordering Issues:


Obviously, buying two for the price of three is a real benefit (and the printers push this fact constantly) in not only cost but in time and resources. However, if you never use two of the three you have simply and foolishly paid double the price! I cannot see the benefit in this type of deal unless you are convinced that you will use more than one order within your first six-months of trading, AND that you have taken account of the above scenarios. There are a number of whole packages available that will give you letterheads, business cards, brochures and compliment slips for a low cost: bear in mind that if you do not use, say, the business cards and compliment slips you have over paid for what you do use.

There are no absolute 'do's or don'ts' with printing as we all use stationary in different ways, but your stationary must (if cost and flexibility are important to you) seamlessly work with you to help promote growth when and where you need it: without creating box after box of scrap paper for the kids!
 




2. YOUR QUESTIONS ANSWERED (GBP = UK Pound)

QUESTION 1

I am currently with a Debt Management Company but I am still being threatened with legal action. Can legal action be taken against me if my creditors are receiving monthly payments? Can they continually harass me by telephone? Debts of about GBP50,000 - credit cards, loans, etc. Am presently paying BGP494.00 to Debt Management company. I am in full-time employment.

ANSWER 1

Debt management is not a formal arrangement, therefore, court action is possible if the debt management company does not get your creditors approval.

No one is allowed to harass anyone else, especially, where debts are the issue: They either sue you or keep away once they have contacted you a 'reasonable' amount of times.

Without knowing more it's difficult to comment, but you should get the debt management company to contact the pressing creditor and sort it out as that is why you pay them.

QUESTION 2
I have offered a debt collection agency (acting on behalf of the student loans company) GBP50.00 a month, but they have refused this and are demanding GBP80.00 per month. Is there anyway I can get them to accept my offer of GBP50.00 which is all I can afford at present.

ANSWER 2
You may have to insist that's all you can afford (if it is), which would mean paying the debt off over a longer period. Send a recorded letter asking them to accept your offer as you are making an effort to clear the debt and in the end they'll at least get their money. I doubt they'll be taking you to court, under the circumstances.


QUESTION 3
As a sole trader I made a loss in my last trading year. If I now decide to start a limited company and become a Director and take a salary can I carry forward that loss against my future tax liabilities or is it lost forever?

ANSWER 3
The issue is not weather you are a sole trader or a Company Director. The fact is that you are entitled to a personal tax allowance and if you have not exceeded that allowance then I can't see any reason why you shouldn't be able to claim these back, in future tax claims.

However, just to cover any issues that we might of overlooked, contact the Self Assessment team at your Tax Office (the telephone number is at the top of your self assessment tax return), if the office is closed, call the Self Assessment Helpline on 0845 9000 444. It's open evenings and weekends and calls are charged at local rates.


QUESTION 4
I have been contacted by a company called Chanel, as 'chanel' is part of my web site address: being www.chanel-(number-removed).tv, and is based in America. They suggest that it will confuse those using search engines, directory listings and general usage.

I used 'chanel' rather than 'channel', so as to NOT infringe on company names such as 'Channel 6, 9' etc. Unfortunately, I also have another www.chanel(number-removed).tv domain that is not in use. I have been asked by Chanel to never use these, and sign to that effect. These web site names were expensive to register, and were intended to be sold to the Japanese market, that are eager to purchase such domain names.

ANSWER 4
If Chanel, and/or you, but most importantly Chanel's legal advisers, believe it is reasonable that the general public could be mislead in any way, shape or form, then it is not unreasonable for Chanel to believe that you will benefit from their trade name, or even cause some harm to them. Arguing in court that you made innocent purchases will be no defence. The courts are starting to back established companies who demand the 'return' of their trading names that are being 'cyber squatted'. Usually, this is a measure of the problems that you will encounter if you buy web site addresses that in some way refer to established traders.

Personally I'd take the hint now and just move on. Maybe you could sell them the names, as you have not started to use them yet, that way you'd both be satisfied.

 





3. UPDATE FOR SMALL BUSINESS

Stakeholder Update

Less than 150,000, of 400,000, employers required by law to set up a stakeholder pension scheme have done so. This figure is way above the governments expectations and 'may' force an extension of the deadline day for compliance, or even a total exemption for businesses with less than 10 employees (currently less than 5 employees): the exemption issue is being pressed by the Tory party.

More about stakeholder pensions at Stakeholder Pensions
 


 


4. BOOKS - How you can help us to help you

Here's our unashamed plea to you all. Like any other Internet business (especially the free information providers such as us) we survive on the revenue of the fringe services that compliment our pages. If you use Amazon for your books, we would appreciate your using our link to help fund our service through Amazon referral fees. Remember, the books COST THE SAME no matter where or how you buy them: so, please think of us when you next buy a book or anything else from Amazon... thank you.

A direct referral book...

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The following links will help us to help you - and it costs you nothing (apart from the book, video or software at the normal price).

UK: Link to ANY Amazon product or service in the UK

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USA: Link to ANY Amazon product or service in the USA
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Archive: Oct to Dec 2001
 

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